Mission, vision and values


To grow and develop together with customers, associates, suppliers, shareholders and communities driven by innovation, sustainability and operating excellence.


To stand out with customers in the level of partnership and service while leading the cement industry markets where it operates.


  • Respect for people and the environment
    To act always in a correct and fair manner with shareholders, associates, customers, suppliers,
    governments, communities and society in general. To act respecting and caring about the environment.
  • Transparency
    To submit clear and accurate information on activities, projects, policies and development in a systematic
    and accessible manner.
  • Quality and innovation
    To ensure customers the best possible quality when rendering services and supplying products and ongoing investment in improving activities and training associates.
  • Responsible performance
    To comply with Argentine laws, respecting values herein defined, to act with integrity and pursuant to universal laws of good human coexistence without discrimination regarding race, gender, creed, religion, position or other.
  • Focused on Results.
    To strive to maximize development in order to ensure continuity, investment, shareholders’ return and adequate working conditions for associates.